Embossing / Debossing

When you want your designs to stand out.

An embossed surface is a raised three dimensional image created during the printmaking process. It’s a great technique that stimulates the senses turning your business cards, invites and publications into something that not only looks good but feels great too.

The word itself is old school French, coming from em (into) and boce (protuberance) and at Windmill it’s one of our most requested techniques our clients use to add a touch of class, texture and dimension to their projects.

Turning the process on it’s head and pressing an image or text into the card is called debossing. The depth of the imprint is often perceived as a lot more than is really there and creates an effect that turns heads.

The Windmill Approach

Embossing and debossing are two different processes, although often mistaken for each other.
Embossing gives a raised effect, making the design stand out, literally. Debossing is indenting the design into the card.
The mechanical precision of printing and foiling can be embossed or debossed to an outstanding standard. Blind embossing is a process where embossing or debossing is used alone for a more subtle effect, without any print or foil.

Embossing uses a ‘male’ metal die and a ‘female’ counterforce. The card is trapped between these two parts when on the press and raises the details which are being embossed on the card. There are different types of embossing dies available – flat dies, round dies and multi-level dies. We use some of the best dies available where incredible detail can be achieved.

Debossing is achieved by pressing a die into the card – a similar process to foiling except there is more pressure but no foil applied.

See more examples of Embossing / Debossing in the showcase.

Subscribe to our Newsletter

Subscribe now to be kept up-to-date with the latest & greatest work produced for top agencies & designers by Windmill Printing.

Follow Us

Labels for @gutterstarswine Design by Ed Wright Creative Litho Print with Black Thermography on @FedrigoniUK Tint… https://t.co/zkxIwAHBf9
So proud of this one! https://t.co/toOqXI2GRD
Mini Essential Oil Boxes for Cedar Lifestyle Print Specification: Litho Print on @FedrigoniUK Tintoretto Gesso 300g… https://t.co/wpdufcbraP
These lovely labels were created for @BroadsGin - they craft a small batch gin inspired by the Norfolk Broads. Prin… https://t.co/Vqq8x5jDpy
@GFSmithpapers Thanks for the feature!
These boxes were crafted to hold miniature bottles of spirits, carefully selected by @Spirits_Embassy Print Specif… https://t.co/3EL0B2kqcN
Love these candle boxes that we produced for Cedar Lifestyle Designed by @EatitupDesign #windmillprint… https://t.co/bCG3Mujxmt
Notebooks for @NetJets Silver foil & embossed cover on @colorplanpapers Real Grey. . . #hotfoil #windmillprint… https://t.co/UbZJKW7F8H
RT @Gin_Cooperative: In the lead up to @IntScotGinDay earlier this month, we got together virtually with some of our #ScottishGin members &…
Looking great, no doubt this one will sell out just as quick! Proud to work with you @Waxhouse_X Print Spec:… https://t.co/oFmfIsTKJR
Great to be able to support this event, looking forward to next years #ISGD! https://t.co/jnsex3turn
For a gin inspired by the Swiss Alps, this label for Zermatt Spirits is the perfect finishing touch. Double sided p… https://t.co/7jdUMWTlqo
RT @IntScotGinDay: Introducing @windmillprint, print and bespoke packaging specialists for top industry brands Learn more - https://t.co/…
There's a number of different units required to make a stunning @redolescent perfume box-the box lid, the base, the… https://t.co/Nd3KuedFZ5
We couldn't be more proud to show off the work we've done for @redolescent These scent cards are foil blocked on… https://t.co/b5Y2BukxZo
We couldn't be more proud to show off the work we've done for @redolescent For the print process, we combined hot… https://t.co/36BHznNiUW
Boehmer et Bassenge Business Cards Design/photography: Inaria Design Print Spec: Litho, gold foil, duplexed, gilt e… https://t.co/ojWt65NJes
Letterheads for XLM, https://t.co/6SAJYpXMFy Litho and silver foil/deboss on @colorplanpapers Real Grey Wire Embos… https://t.co/5rts6NVmYc
behind the scenes.. this is one of our Heidelberg platens with a half-used reel of foil still on it ? . .… https://t.co/gQURGGGKJR